Tuesday, April 5, 2011

Social Media Marketing: The Art of Building a Team

Building an effective Social Media Small Business team for managing your new enterprise is just as important as building your sales team, back end and front offices. Make it part of your enterprise and put in as much effort as you will for other activities pertaining to your business. Don’t get intimidated into believing that building a team exclusive for your media efforts is a waste of scare resources on a fancy. Believe me; they are equally important as the other teams you may want to build for your new business. In reality building a team for managing the Social Media efforts can be exciting and rewarding too. You are sure to learn lessons that will help you manage people and customers better than what you have been doing before.

Begin by learning the process of building a Social Media Marketing team by first making yourself knowledgeable. Visit the various Social Media websites before getting down to the task itself. Let your efforts be something that has a brief relationship to your planned activities but not totally so. This is a stage when you will actually be testing the waters. Place several posts in the Social Media websites and see how you get responses, and what the responses itself are. Change your stances once in a while; the way you build your sentences or choose a situation. Painstakingly collect the responses and start analyzing them by separating the flaks, praises and abuses, and find a way to improve yourself. This should be some kind of a warm up for the big event that is soon to come your way.

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